Reporting to the Chief Marketing Officer, the Director of Sales & Customer Relations leads sales, retention, and customer engagement functions of the Miami City Ballet to achieve both short and long-term budget, revenue, and customer experience goals. This key position will actively embody the company’s brand strategy and audience development goals through effective leadership of Box Offices/Audience Services (in-bound call center), Telesales, and retail functions across all MCB channels. Direct reports include: Box Office Manager, Group Sales, Retail Manager, Call Center Manager.
With CMO, set strategic goals for ticket sales and customer engagement (including customer satisfaction and customer service), and develop and implement plans to achieve those goals.
Provide key metrics and identify sales trends to guide both strategic and tactical decision making.
In close partnership with the CMO, lead in the development and implementation of pricing strategy, including demand-based pricing initiatives and overall inventory management.
Handle cash flow projections by season and by month, and maintain a tracker of actuals to projections.
Produce and maintain settlement for all performances; oversee and ensure the integrity of subscription reports.
Oversee Group Sales Manager to achieve revenue goals and objectives
Supervise the development and maintenance of reporting tools, analytics and processes as necessary for all key sales and operational indexes.