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Project Overview:
The New York State Adaptation Practitioners Network, housed at Rebuild by Design, seeks the expertise of a qualified graphic designer to create a comprehensive logo and brand identity kit. This initiative is driven by our mission to foster collaboration and effective climate mitigation and adaptation strategies. We aim to connect NGOs, academic institutions, and community groups and build the professional practice of climate adaptation across the state.
Background:
Rebuild By Design began in 2013 as an international design-driven competition that utilized a truly inclusive and collaborative process to create implementable large-scale infrastructure projects to address the physical and social vulnerabilities exposed by Hurricane Sandy in the Northeast United States. The process resulted in $930 Million in awards from the US Department of Housing and Urban Development to implement the winning designs, and subsequently spurred over $4.2 Billion of infrastructure investments. Since then, Rebuild by Design transformed the competition’s collaborative approach into an organization that helps governments and communities replicate its success for a variety of scales in locations around the world to address challenges such as climate change, transportation, housing, community collaboration and equity. The organization is responsible for the research and strategic direction that led to New York State’s $4 Billion Environmental Bond Act for climate resilience and ecological restoration. The NYS Adaptation Practitioners Network was founded in 2019 in partnership with Cornell University’s Water Resources Institute and Syracuse University’s Environmental Finance Center for local adaptation professionals to share best practices.
Network Goals:
The New York State Adaptation Practitioners Network seeks to:
Foster connections among non-profit organizations providing guidance to local governments on climate adaptation.
Promote knowledge sharing and professional development across various contexts, from rural to urban.
Identify and discuss processes, models, and tools for conducting high-quality vulnerability assessments and adaptation projects with the potential for scalability and replication.
Responsibilities
Graphic Identity Project Objectives:
Develop a distinctive brand that is representative of the collaborative network of practitioners
Reflect the diverse collection of professional skill sets from various organizations ranging from academic institutions to grassroots environmental groups across the State of NY
Ensure legible typography
Easy integration into a forthcoming website, and other mediums
Consider the types of images to be used primarily (maps and photos) within the branding
Deliverables:
Brand Identity Kit: Including logo, color palettes, typography recommendations, and style guidelines.
Templates: Letterhead, Presentation (Powerpoint & Google Slides), graphics/logos for future website integration
Budget:
Our allocated budget for this project is set at $7,000-8,000
To apply:
Interested parties are requested to submit the following for review:
Branding Project Examples: A portfolio demonstrating at least three similar projects involving full brand identity development.
Project Descriptions: A paragraph for each project (above) outlining your design and development process. Include specifics such as timelines and and your role in the creation of the brand (e.g., team member, sole developer).
Proposal: A high-level outline describing how you intend to approach this project, including estimated meeting schedule, timeline, opportunities for client input, and your process for completing deliverables.
Budget Breakdown: Provide a budget breakdown detailing individual and total project costs.
Submissions will be assessed on the following criteria:
Quality of portfolio
Creativity of portfolio
Relevance of previous work
Clarity of budget and project plan
Alignment of timeline and budget
Requirements
Proposal: A high-level outline describing how you intend to approach this project, including estimated meeting schedule, timeline, opportunities for client input, and your process for completing deliverables.
Budget Breakdown: Provide a budget breakdown detailing individual and total project costs.
Submissions will be assessed on the following criteria:
Quality of portfolio
Creativity of portfolio
Relevance of previous work
Clarity of budget and project plan
Alignment of timeline and budget
Please submit your proposal by November 17th to Neeyati Johnson at njohnson@rebuildbydesign.org as one combined file. Only responses who meet the criteria above will be answered.
Questions can be submitted to njohnson@rebuildbydesign before Nov 12th.
How to Apply
ONLY SUBMISSIONS THAT COMPLETE PROPOSAL INSTRUCTIONS WILL BE CONSIDERED
Please submit your proposal by November 17th to Neeyati Johnson at njohnson@rebuildbydesign.org as one combined file. Only responses who meet the criteria above will be answered.
Questions can be submitted to njohnson@rebuildbydesign before Nov 12th.
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Posted on October 31