Senior Account Executive, Media Relations

FITZ & CO

The Senior Account Executive works in the fast-paced media relations team to advance FITZ & CO’s network of international clients. Responsibilities include leading and managing client accounts independently. The Senior Account Executive builds strong client relationships beyond the life of a single project by communicating clearly, managing expectations and delivering results. The Senior Account Executive has supervisory responsibility on accounts for a team comprised of account executives, account coordinators, and interns. Additionally, the Senior Account Executive, in collaboration with the CEO and the senior team, will develop distinct and effective new business proposals for the firm.

Working Conditions: Work is performed in FITZ & CO’s New York office. Due to COVID, we are currently working from home. Once health and safety restrictions allow, the Senior Account Executive will be expected to travel to domestic and international client events; and, on occasion, service clients’ crisis communications needs outside of regular working hours. Because we work across time zones, the Senior Account Executive is required to be available before and after normal office hours (M-F, 10-6) and occasionally on weekends. Every member of the FITZ & CO team must adopt and make daily use of office systems such as time tracking (Harvest), Dropbox and the CRM (currently Salesforce and Cision).

Responsibilities
  • Build effective and efficient account teams by setting clear goals, assigning project work with reasonable deadlines; troubleshooting any challenges that arise, communicating regularly with direct reports, managing accounts to profitability and defined Scope of Work;

  • Gain the confidence of clients by thinking strategically about their challenges and demonstrating strong project management skills in the execution of account work;

  • Develop and implement outreach strategies to the press and other target constituencies;

  • Draft compelling messages and strategic pitches and reach out to the media to secure features, reviews and news stories in print, online, and broadcast media outlets;

  • Utilize email correspondence, phone calls, and personal meetings to maintain strong relationships with the media on behalf of the agency and our clients;

  • Create, edit, and proofread substantive, accurate and compelling materials to be distributed to the media;

  • Respond in a timely and professional manner to inbound media and client requests for materials and interviews;

  • Maintain schedules for press and client meetings as relevant;

  • Oversee frequent e-mailings of press releases and other collateral material to the media;

  • Conceptualize and oversee media events and press trips on behalf of clients as needed (including managing invitations, guest lists, RSVPs, onsite event management, coordinating photographers, and media introductions);

  • Develop and implement crisis communications strategies in collaboration with the senior team;

  • Assess client expectations and satisfaction;

  • Identify opportunities to upsell FITZ service offerings to clients who may need additional support;

  • In tandem with the senior team, develop new business proposals to distinguish the firm from competitors and win business;

  • Project and timeline manage business proposals to prospect;

  • Train and supervise account teams to think and act strategically so that clients are satified and projects are managed to profitability and scope of work;

  • Provide meaningful, constructive, and actionable feedback to direct reports as part of the annual performance reiew process;

  • Ensure that direct reports understand their career path, including strengths that contribute to the firm and growth areas that will help them to advance.

Requirements
  • B.A. degree

  • 5-7 years of experience in public relations, communications, and/or fine arts, preferably in an agency or PR office of a museum or arts organization

  • Ability to work independently and multitask; proactive and solution-oriented

  • Demonstrates leadership and professionalism to clients, colleagues, and direct reports

  • Ambitious and hard-working

  • Existing relationships with writers, editors, and producers who cover the arts

  • Strong written and verbal communications skills

  • Excellent organizational skills

  • Literacy in digital marketing and social media

  • Detail-oriented and fastidious about data entry and database management

  • Technical skills: Mac-savvy, MS Office Suite, Outlook, Cision, Slack

  • Experience with Photoshop, Salesforce and Harvest a plus

  • Experience with HTML templates and creating bulk email distributions a plus

  • Fluency in foreign language a plus

How to Apply

Please send cover letter and resume with “Senior Account Executive, Media Relations” in the subject line to careers@fitzandco.art. No phone calls please.

Contact
Posted on June 11